Last Updated: March 18, 2025
This Privacy Policy describes how PFM Gear (the “Site,” “we,” “us,” or “our”) collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from www.pfmgear.com (the “Site”) or otherwise communicate with us regarding the Site (collectively, the “Services”).
For the purposes of this Privacy Policy, “you” and “your” refer to the user of the Services, whether you are a customer, website visitor, or another individual whose information we collect as described in this Privacy Policy.
By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as outlined in this Privacy Policy. If you do not agree, please do not use or access any of the Services.
Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our practices, legal or regulatory requirements, or operational updates. We will post the revised Privacy Policy on the Site, update the “Last Updated” date, and take any other steps required by applicable law.
How We Collect and Use Your Personal Information
To provide the Services, we collect personal information about you from various sources. The type of information we collect and use depends on how you interact with us.
In addition to the specific uses detailed below, we may use your information to:
- Communicate with you
- Provide and improve our Services
- Comply with applicable legal obligations
- Enforce our terms of service
- Protect the security and rights of the Services, our users, and others
What Personal Information We Collect
The personal information we collect depends on how you use our Site and Services.
Information You Provide Directly
This includes information you submit through our Services, such as:
- Contact details: Name, address, phone number, and email
- Order details: Billing and shipping addresses, payment confirmation, and order history
- Account information: Username, password, and security details
- Customer support information: Communications with us, including messages and inquiries
Some Services may require you to provide certain information. If you choose not to provide it, you may be unable to use those features.
Information We Collect Automatically
We may automatically collect certain data about your interaction with the Site and Services, including:
- Device and browser information
- Network connection details
- IP address
- Website usage data
We use technologies like cookies and tracking tools to collect this data.
Information We Obtain from Third Parties
We may also receive information about you from third parties, such as:
- Service providers that support our Site and Services
- Payment processors, who collect payment details to process transactions
- Advertising and marketing partners, who help us personalize offers and promotions
Any third-party information we receive is treated in accordance with this Privacy Policy.
How We Use Your Personal Information
Providing Products and Services
We use your personal information to:
- Process payments and fulfill orders
- Send account and order-related notifications
- Arrange for shipping and returns
- Manage your account and provide account-related services
Marketing and Advertising
We may use your information to:
- Send marketing, promotional, and advertising communications
- Personalize your experience on our Site and other platforms
- Display targeted advertisements
Security and Fraud Prevention
We use your information to:
- Detect and prevent fraud, unauthorized transactions, and other illegal activity
- Investigate security threats
- Protect the security of our Services and user accounts
If you create an account, you are responsible for keeping your login details secure. If you suspect unauthorized account access, contact us immediately.
Customer Support and Service Improvement
We use your information to:
- Respond to inquiries and provide customer support
- Improve our Services and business operations
Cookies and Tracking Technologies
Like many websites, we use cookies and similar technologies to:
- Enhance site functionality and user experience
- Track user interactions and preferences
- Analyze website traffic and usage patterns
Most browsers accept cookies by default, but you can modify your settings to remove or block them. However, blocking cookies may affect your experience on our Site.
Our Site also recognizes Global Privacy Control (GPC) signals. If you enable GPC in your browser, we will treat it as a valid request to opt out of certain types of data sharing.
How We Share Personal Information
We may share your personal information under the following circumstances:
With Service Providers
We share information with third-party vendors who provide services such as:
- IT and website management
- Payment processing
- Customer support
- Fulfillment and shipping
- Data analytics
With Business and Marketing Partners
We may share information with marketing and advertising partners to personalize promotions and improve our Services.
When Required by Law
We may disclose your information if required to comply with legal obligations, law enforcement requests, or regulatory authorities.
In Connection with Business Transactions
If PFM Gear undergoes a merger, acquisition, or business transfer, your information may be transferred as part of that transaction.
We do not sell or share sensitive personal information without your consent.
Third-Party Websites and Links
Our Site may contain links to third-party websites. We are not responsible for their privacy policies, security, or content. We encourage you to review their policies before interacting with them.
Additionally, any information shared on public or social platforms may be visible to other users.
Children’s Privacy
Our Services are not intended for children under 16, and we do not knowingly collect their personal information. If you are a parent or guardian and believe your child has provided information, contact us to request its deletion.
Data Security and Retention
We implement security measures to protect your personal information, but no system is completely secure. Please avoid sharing sensitive details via unsecured channels.
We retain your information based on:
- The duration of your account activity
- Legal obligations and compliance requirements
- Business needs, such as dispute resolution and fraud prevention
Your Rights
Depending on your location, you may have rights regarding your personal information, including:
- Right to Access: Request a copy of the personal data we hold about you
- Right to Delete: Request deletion of your personal information
- Right to Correct: Request correction of inaccurate information
- Right to Restrict Processing: Request limitations on how we use your data
- Right to Withdraw Consent: Withdraw consent for certain data uses
- Right to Appeal: Appeal decisions related to data requests
To exercise your rights, contact us using the details provided below.
We will not discriminate against you for exercising your rights. We may need to verify your identity before processing requests.
International Data Transfers
If you are outside the U.S., please note that we may store and process your information in other countries. If we transfer data internationally, we use legally recognized mechanisms to protect it.
Contact Us
For questions about this Privacy Policy or to exercise your rights, contact us at:
PFM Gear